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BVB World Street Series in Times Square, New York

New York, NY, USA

About the project

With its World Street Series, Borussia Dortmund takes street football to some of the world's most iconic places. After Los Angeles and Tokyo, BVB came to New York on 10 October 2026 and turned Times Square into a black-and-yellow football arena for one day, with a SoccerGround Portable right among the neon signs.

Black and yellow in Times Square

Around 350 children and young people aged 8 to 18 from New York and New Jersey played four-a-side for the Times Square Cup, hosted for the 14th time by BVB's partner Street Soccer USA. The SSUSA Open Cup followed, announced with BVB legend Patrick Owomoyela alongside artists, athletes and creators, and the day closed with the finals and a “Top Baller” one-on-one contest.

Youth tournament of the BVB World Street Series in Times Square, New York

“Built by every story”

The World Street Series is part of the five-year partnership between Borussia Dortmund and Street Soccer USA. It aims to give young people access to football and extraordinary experiences at iconic places, with the focus on young people, their communities and the unifying power of the game.

Evening game at the Times Square Cup 2026 under the neon signs of Times Square

Product info: SoccerGround Portable 19 x 12 m, goals 4 x 1.2 m, perimeter netting 3 m high incl. boards